About this app
What is Diamonds Up?
“We are as quick as crash games, but the pattern and the feel are more like betting”
The company currently has 10 games spanning themes such as football and cars, with content deliberately based around subjects already attracting attention on social media.
That familiarity is important. Swipe Games is not asking social-media users to learn an entirely new digital language when they arrive at a casino. Its proposition is that the behaviour they already perform almost instinctively – watch, decide, swipe, repeat – can become the gaming mechanic itself.
About Diamonds Up
The charter does not create new regulatory obligations and was designed to complement legislation including the EU AI Act and GDPR.
Instead, it proposed a risk-based approach. It suggested lighter controls on use cases such as coding assistants, but strong checks on customer-facing functions, particularly those involving fraud and responsible gambling.
Kenneth Brincat, CEO of the MDIA, said companies needed “practical ways” to better understand where AI fits within their businesses.
What is Diamonds Up?
Hollywood is rolling out the welcome mat for one of Las Vegas’ most popular gambling influencers.
According to The Hollywood Reporter, an independent feature film is in development about Stephen Matt Morrow—known to more than 1.6 million YouTube subscribers as Vegas Matt—marking the latest sign of mainstream entertainment’s growing fascination with casino content creation.
While traditional advantage play—a strategy-driven niche where gamblers use math and timing to tilt the odds—has long fascinated casinos, Hollywood is expanding its lens to include the modern world of slot influencers and casino content creators.
